About Celekt

A Great Beginning

Celekt Mobiles has launched its first three stores on 02nd May, 2018 at Tirupati. the network of stores across Andhra Pradesh & Telangana has widely increased. Celekt Mobile Store showcases the latest technology and best deals to engage its customers. The store has been designed based on various customer touch points such as convenience, access and connectivity, visibility, ease of navigation, and demand dynamics to deliver the ultimate mobile shopping experience. Besides featuring some of the finest and funkiest mobile phone accessories, the store ambiance combined with exciting brand promos and in house UX initiatives ensure excellent fun and unmatched user engagement while at Celekt Mobile Store.

Management

Y. GURU
Founder & CEO

An industry veteran with two and a half decades of retail experience across diverse products and various geographies.

Has seen the mobile industry right from inception and worked through various stages of technological evolution, product evolution, changing customer needs and requirements as well as the shift in buying behaviors across product, customer and price segments.

Understands the pulse and requirements of the customer through excellent communication, superior value proposition, and long term relationships with customers and partners. Have seen and experienced various dimensions of Telecom right from manufacturing, distribution and selling through relationship management to upselling.

MURALI RETINENI
Director

A pioneer in mobile retail with in-depth cross- industry experience and insights across multiple verticals. Has been closely associated with numerous entities across software development and hardware manufacturing.

Possesses the right skills needed for developing products based on customer needs, requirements and habits. Successfully translated needs and requirements into a product format and started manufacturing of handsets in a world-class facility ideated, conceptualized and executed in record time, winning laurels across the industry.

Exceptional ability to communicate customer benefits and reasons for delight in the most effective manner.

The Road Ahead

Planning to setup 500 stores in the initial phase, the brand aims to enter the India retail space with a difference. This will be the first mobile retail brand to flaunt a Pan India presence. Making a rather stylish entree with swanky stores, robust planning and approach to meet consumers’ needs across all sections, Celekt is the brain child of pioneers from the mobile industry with an experience that surpasses more than two decades. According to their experience and research, there is a wide scope in terms of mobile stores spaces in South, West & North Indian markets.

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